2023 Expo Set to Boost Malawi Tourist Inflow
The Ministry of Tourism says it anticipates that the flow of tourists into the country will increase after the Takulandirani Malawi International Tourism Expo 2023 slated for 26 and 27 April.
Principal Secretary in the Ministry Chauncy Simwaka told journalists in Lilongwe that they are ready to showcase Malawi’s natural and cultural products which will attract more tourists thereafter.
Said Simwaka: “Our expectation is to multiply the number of tourists visiting the country after this event. We have prepared to show them the top-notch of our natural and cultural treasures which we hope will make them come back again.”
He was speaking in Lilongwe on Tuesday when he received a K10 million donation towards the event from Sunbird Hotels and Resorts.
According to Simwaka, guests will start arriving in the country over the weekend.
“When they arrive, we will take them [the guests] to different parts of the country so that they can appreciate our products before the event and also after that we will take another group of guests and journalists around the country,” he said.
Sunbird Hotels and Resorts Head of Sales, Marketing and Distribution Temwa Kanjadza said they are set to treat the guests to a Malawian touch which will leave them yearning for more.
“As Sunbird we try to position our brand and offer what is authentic about Malawi including food items among others,” he added.
Seven thousand people, including over 43 buyers from 14 countries, have so far confirmed to be part of the fourth edition of the Takulandirani Malawi International Tourism Expo 2023 which will have over 100 exhibitors.